It seems Ticketpro will be handling all the ticketing for the IPL. Not only there will be online booking of tickets, but there will be booking through mobile phones as well.
Let’s see how much this system will be transparent. With the amount of money involved in the league one can expect a lot nexus between franchise, sponsors, cricket association etc. Already there was a conflict between Kolkata franchise and Cricket Association of Bengal(CAB) regarding percentage of sharing of tickets for IPL matches at Eden Gardens. Similar conflicts can be expected at other venues also.
One more issue, how much the tickets will be priced. Will there be pricing based on demand and supply model similar airline ticketing system ? Let’s wait and watch. I have already heard many rumours that the minimum price of the ticket will be around 5000 INR ! Will tickets at all the venues be priced the same? Or will it be that tickets in Bangalore will be more expensive than in Jaipur (Since bored software engineers are more likely to pay higher prices to watch the matches).
The pricing of the tickets is very important, as the organizers have to make sure that the tickets are cheap enough for stadiums to be full to make the matches exciting, but expensive enough to make some profits. There are going to be 8 matches in a short amount of time, and this is very different from the usual routine of 1-2 ODI matches every 2 years. Lets see what the BCCI and it’s associates make of this opportunity.
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